Why should you use Rainy Day Post?
- Bad weather always makes the interaction increase – completely independent from season. - fanpage karma
- Average engagement is up 42% when the sun is not shining. - fanpage karma
- On rainy summer weekends posts receive nearly twice as much reactions: the post interaction increases by 90%. - fanpage karma
- Even in spring, autumn and winter a clear difference between sunny and rainy days is noticeable: there are 39% more reactions on average. - fanpage karma
- Rainfall significantly influences social media engagement by increasing both positive and negative emotional posts, which then spread contagiously among users and their friends, with positive messages having a stronger overall effect. - University of California
- Adverse weather conditions, such as extreme temperatures and precipitation, significantly increase social media activity in the U.S., with compounded effects from cold and wet conditions amplifying engagement even more. - Columbia University & Department of Mathematics and GISC, Universidad Carlos III de Madrid, Madrid, Spain and Media Lab, Massachusetts Institute of Technology